The Clinic Business Coach
Clinic start-up & planning - clinic marketing ideas - clinic training - clinic management development - clinic process improvement - client care
strategies - & more!
The Clinic Business Coach provides a wide range of business coaching and training services to medical aesthetic clinic practitioners, owners
and practice managers at all levels of experience.
The Clinic Business Coach's team combines 30 years of experience in the field of aesthetic medicine so you will be working with industry professionals.
The Clinic Business Coach can help new and existing clinic owners and practitioners to establish and develop
their clinic businesses and set them on a path to support long-term success.
Like many consumer-led industries the medical aesthetic market is becoming increasingly
competitive. This makes it more difficult for practitioners and clinic owners to establish themselves or
increase their local market share - especially when competing directly with the large national "chain"
clinics that are present in most major towns and cities.
How The Clinic Business Coach can help you...
Setting up a clinic?
Need some bright ideas to get started?
Our "Bright Ideas" range of services is ideal for practitioners or owners thinking about setting up a
clinic or who are in the process of doing so. We can hand-hold you though each stage in establishing your
business. This includes practical advice, hints and tips, finding the right training, business identity,
advice on website content and lots of other practical steps you need to take and things to consider.
Importantly, as well as giving you
advice and ideas, our aim is to help you to develop your own ideas to create a business that is distinctly yours.
Click here for more about "Bright Ideas"
Want your business to shine brighter?
Our "Shine Brighter" services are aimed at small clinics or practitioners who are
already established but who want to develop their business to increase sales and market
share and help defend against local competition.
Click here for more about "Shine Brighter"
Perhaps you feel there are barriers to growth that are preventing you from shining brighter?
Perhaps staff development issues are holding you back, or you feel you need a fresh
pair of eyes to examine your business model and efficiency?
Perhaps improvements are needed to your patient pathway to improve client retention?
Whether you are a doctor, dentist, nurse, practice manager or owner, we have a range of
services to help you set up and develop a successful cosmetic clinic.
Contact The Clinic Business Coach
Make your clinic shine!
The Clinic Business Coach Credentials
MA (Hons) MICB
The Clinic Business Coach is owned and run by Martin Mackenzie who has 10 years of experience in the medical aesthetics industry and overall 17 years of experience in
business development, training, client experience strategy and customer service operations.
Martin also has six years' direct experience in the medical aesthetic
market having established the multi award-winning 'Dr Xavier G. Medi-Spa Clinic' clinic in Southampton in 2006.
His role as clinic director and co-owner has seen the clinic establish itself to become the largest independent
doctor-led clinic of its kind in Southampton and was twice voted the best UK cosmetic clinic.
Martin is also client operations
award-winning Innomed Training Ltd. which specialises in providing hands-on technique training in a wide range of
medical aesthetic treatments such as botulinum toxin, dermal fillers, medical peels and more.
LLM BSc RGN RM INP FRSPH
I have been involved in medical aesthetics for nearly twenty years and run my clinic, Cosmecare, on the south coast in Hampshire. I specialise in a range of anti-ageing treatments including dermal fillers, the use of the botulinum A toxin, skin rejuvenation and the removal of thread veins from the face and legs. I offer a referral service to a dermatologist, cosmetic surgeons and vascular surgeons.
I was the last Chair of the Forum for Aesthetic Nurses where we worked closely with the Royal College of Nursing aiming to raise standards nationally
within the emerging specialty. I contributed to the acclaimed and accredited Competency document for nurses.
Following the annexation of the Forum I
co-founded the British Association of Cosmetic Nurses (BACN) in 2009, and served as its President for four years. The organisation is actively supporting
aesthetic nurses through education and training via regional meetings and their annual CPD accredited conference.
My committee work now includes Board membership of the British Association of Sclerotherapists (BAS).